---
description: Compare Upfluence vs Lionize regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Upfluence vs Lionize Comparison
---

Breadcrumb: [Home](/) > [Influencer Marketing Software](/directory/4292/influencer-marketing/software) > [Upfluence \<span\>vs\</span\> Lionize](https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize)

# Compare Upfluence vs Lionize

Canonical: https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize

> Detailed comparison between Upfluence and Lionize. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Upfluence | Lionize |
| **Overall rating** | 4.4/5 | 3.4/5 |
| **Total Reviews** | 44 | 5 |
| **Starting Price** | - | - |
| **Free Trial** | Yes | - |
| **Free Version** | No | - |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Phone Support, 24/7 (Live rep) |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Documentation, Videos |

## Key features

### Upfluence

- API
- Activity Tracking
- CRM
- Campaign Management
- Campaign Planning
- Client Management
- Content Management
- Digital Asset Management
- Document Management
- Email Management
- Engagement Tracking
- Filtering
- Influencer Discovery
- Influencer Relationship Management
- Keyword Tracking
- Monitoring
- ROI Tracking
- Real-Time Data
- Reminders
- Status Tracking

### Lionize

- Campaign Management
- Influencer Discovery
- ROI Tracking

## Links

- [View Upfluence Profile](https://www.softwareadvice.co.uk/software/36055/upfluence)
- [View Lionize Profile](https://www.softwareadvice.co.uk/software/427903/lionize)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Upfluence vs Lionize Comparison","description":"Compare Upfluence vs Lionize regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize","about":[{"@id":"https://www.softwareadvice.co.uk/software/36055/upfluence#software"},{"@id":"https://www.softwareadvice.co.uk/software/427903/lionize#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize#webpage","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"inLanguage":"en-GB","isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"}},{"name":"Upfluence","description":"Upfluence is a cloud-based influencer search and management solution designed for agencies of all sizes. It offers influencer marketing, affiliation management and performance-tracking functionalities within a suite. The product caters to freelancers, SEM managers, marketing agencies, advertising agencies, PR agencies and in-house marketing departments.\n\n\nUpfluence allows users to identify and manage influencers using a three-step process. Upfluence offers an influencer database, which allows users to find contacts based on different criteria such as social-community size, engagement rate and location.\n\n\nThe solution then shortlists contacts from the influencers list. Upfluence allows users to view stats such as the performance of posts and topics covered by each influencer.\n\n\nLastly, users can execute email campaigns to influencers with an integrated emailing tool, which allows users to send mass messages.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5f2c5209-1be9-4078-b60b-ef4d5c305825.png","url":"https://www.softwareadvice.co.uk/software/36055/upfluence","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/36055/upfluence#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":44,"ratingValue":4.4},"operatingSystem":"Cloud"},{"name":"Lionize","description":"Our Story:\nIn college, good friends Austin Rosenthal and Chris Buetti worked on building businesses reliant upon large social media followings they cobbled together through inexpensive tactics and hacks. However, as they continued to work with more and more Creators, they ran into challenges associated with finding the right partners, tracking posts, facilitating payments, upholding contracts, and most of all… delivering on expectations. It was complex and time consuming. Even when they found the right Creators, they were too bogged down with all of the back office work that came with management. This compromised the entire creative process.\n\nAbout four years ago, Chris (working in data science) and Austin (working as a consultant) decided that they had a better way to find and manage Influencers - at scale. They quit their day jobs and started their own Influencer Marketing agency, which morphed into the software company, Lionize. “We started leveraging some of the tools that were out there and found them to over complicate everything. It just wasn’t an efficient use of our time. This is when we began automating the process to service our own accounts,” shared Austin. \n\nFrom there, they started building a team filled with entrepreneurial minded professionals. The culture of Lionize revolves around persistent curiosity that is displayed through kindness and execution. Our growing team is free to be honest, free to tell it how it is. We're all in this together and we wouldn't have it any other way.\t\n\t\nThe Lionize Platform:\nThe platform acts as a matchmaker and easy-to-use backend office for brands and agencies looking to partner with Creators. Yes, anyone can go online and figure out which Influencers have the largest followings, but that method of crowdsourcing has proven to be both inefficient and outdated. It’s all about finding the right Influencers that can share your story in an authentic way. \n\nThe most prominent Influencers are extremely expensive, and when you have a huge following, the connection to the audience is less intimate. The Lionize platform showcases and matches brands with Influencers of all sizes for a higher-quality reach. For example, someone with a million followers may have a broad reach. But how many authentic touches are you really going to get for your dollars? Are you cramming your product into places where they won't be appreciated, just for the visibility? The team found that using many Creators with smaller followings garner more attention than one Creator with a large following — because you are directly addressing the people that care most about your brand.   \n\nIt’s easy to use. Marketers plug their requirements into Lionize, and they are matched with Influencers that fit the bill. As applications roll in, they can then choose the Creators who best match with their product/service, and the system handles all the management, including tracking, reporting, paying, reactivating, communication, reminders and everything in between. \n\nA key difference is Lionize’s open network of Influencers that it sources from. Think of its search engine as a virtual recruiter that goes out to the ecosystem of social media to identify the right influencer for your brand. No more tapping into preexisting, oversaturated databases of over-used Creators that brand after brand is working with.\n\nMicro-Influencers for Every Brand:\nAustin shared that “There is a use case for everyone. You just need to be creative with your strategy. For example, we work in wellness, fitness, cosmetics, beauty, consumer goods, food and beverage, services… all kinds of niche businesses. The idea is telling stories in an authentic way by getting a product or service in the hands of these passionate individuals. Then, let them vocalize their experience using it.\"","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/acc4086d-3281-49ef-9b5e-6117a1ff68cb.png","url":"https://www.softwareadvice.co.uk/software/427903/lionize","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/427903/lionize#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":5,"ratingValue":3.4},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Influencer Marketing Software","position":2,"item":"/directory/4292/influencer-marketing/software","@type":"ListItem"},{"name":"Upfluence vs Lionize","position":3,"item":"https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/compare/36055/427903/upfluence/vs/lionize#breadcrumblist"}]}
</script>