---
description: Compare SE Ranking vs Base regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: SE Ranking vs Base Comparison
---

Breadcrumb: [Home](/) > [SEO Software](/directory/3505/seo-platform/software) > [SE Ranking \<span\>vs\</span\> Base](https://www.softwareadvice.co.uk/compare/355853/428020/se-ranking/vs/base)

# Compare SE Ranking vs Base

Canonical: https://www.softwareadvice.co.uk/compare/355853/428020/se-ranking/vs/base

> Detailed comparison between SE Ranking and Base. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | SE Ranking | Base |
| **Overall rating** | 4.7/5 | - |
| **Total Reviews** | 297 | 0 |
| **Starting Price** | £19.80 | US$59.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### SE Ranking

- API
- Access Controls/Permissions
- Activity Dashboard
- Backlink Management
- Campaign Management
- Customisable Branding
- Customisable Templates
- Data Import/Export
- For Marketing and Advertising
- Link Analytics
- Link Editing
- Localisation Automation
- Mobile Keywords
- Monitoring
- Real-Time Data
- Reporting/Analytics
- SEO Management
- Third-Party Integrations
- User Management
- Visual Analytics

### Base

- API
- Access Controls/Permissions
- Activity Dashboard
- Backlink Management
- Campaign Management
- Customisable Branding
- Data Import/Export
- For Marketing and Advertising
- Link Analytics
- Link Editing
- Reporting/Analytics
- SEO Management
- Third-Party Integrations
- User Management
- Visual Analytics

## Links

- [View SE Ranking Profile](https://www.softwareadvice.co.uk/software/355853/se-ranking)
- [View Base Profile](https://www.softwareadvice.co.uk/software/428020/base)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/355853/428020/se-ranking/vs/base)

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