---
description: Compare Customer.io vs Braze regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Customer.io vs Braze Comparison
---

Breadcrumb: [Home](/) > [Customer Data Platforms (CDP)](/directory/4718/customer-data-platform/software) > [Customer.io \<span\>vs\</span\> Braze](https://www.softwareadvice.co.uk/compare/231190/298874/customer-io/vs/braze)

# Compare Customer.io vs Braze

Canonical: https://www.softwareadvice.co.uk/compare/231190/298874/customer-io/vs/braze

> Detailed comparison between Customer.io and Braze. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Customer.io | Braze |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 87 | 168 |
| **Starting Price** | US$100.00 | - |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep) |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Customer.io

- API
- Activity Tracking
- CRM
- Campaign Planning
- Campaign Scheduling
- Content Management
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Engagement Tracking
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Real-Time Data
- Real-Time Reporting
- SMS Notifications
- Segmentation
- Social Media Integration
- Subscriber Management

### Braze

- API
- Activity Tracking
- CRM
- Campaign Planning
- Campaign Scheduling
- Content Management
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Engagement Tracking
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Real-Time Data
- Real-Time Reporting
- SMS Notifications
- Segmentation
- Social Media Integration
- Subscriber Management

## Links

- [View Customer.io Profile](https://www.softwareadvice.co.uk/software/231190/customer-io)
- [View Braze Profile](https://www.softwareadvice.co.uk/software/298874/braze)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/231190/298874/customer-io/vs/braze)

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