---
description: Compare Marketo Engage vs iContact regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Marketo Engage vs iContact Comparison
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Marketo Engage \<span\>vs\</span\> iContact](https://www.softwareadvice.co.uk/compare/21522/21842/marketo-engage/vs/icontact)

# Compare Marketo Engage vs iContact

Canonical: https://www.softwareadvice.co.uk/compare/21522/21842/marketo-engage/vs/icontact

> Detailed comparison between Marketo Engage and iContact. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Marketo Engage | iContact |
| **Overall rating** | 4.3/5 | 4.5/5 |
| **Total Reviews** | 710 | 604 |
| **Starting Price** | - | US$14.00 |
| **Free Trial** | Yes | - |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Marketo Engage

- API
- Activity Tracking
- Automated Publishing
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Content Management
- Customisable Branding
- Customisable Templates
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Account Management
- Real-Time Data
- Segmentation
- Social Media Integration
- Subscriber Management
- Web Forms

### iContact

- API
- Activity Tracking
- Automated Publishing
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Content Management
- Customisable Branding
- Customisable Templates
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Lead Qualification
- Multi-Account Management
- Real-Time Data
- Segmentation
- Social Media Integration
- Subscriber Management
- Web Forms

## Links

- [View Marketo Engage Profile](https://www.softwareadvice.co.uk/software/21522/marketo-engage)
- [View iContact Profile](https://www.softwareadvice.co.uk/software/21842/icontact)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/21522/21842/marketo-engage/vs/icontact)

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