---
description: Compare Gmail vs Customer.io regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Gmail vs Customer.io Comparison
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/4697/email-marketing/software) > [Gmail \<span\>vs\</span\> Customer.io](https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io)

# Compare Gmail vs Customer.io

Canonical: https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io

> Detailed comparison between Gmail and Customer.io. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Gmail | Customer.io |
| **Overall rating** | 4.8/5 | 4.7/5 |
| **Total Reviews** | 13327 | 87 |
| **Starting Price** | US$0.00 | US$100.00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Gmail

- API
- Alerts/Notifications
- Autoresponders
- Contact Management
- Email Campaign Management
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- List Management
- Mobile Optimization
- Personalisation
- Reporting/Analytics
- Subscriber Management
- Tagging
- Third-Party Integrations

### Customer.io

- API
- Alerts/Notifications
- Autoresponders
- Channel Management
- Contact Management
- Customisable Templates
- Data Integration
- Email Campaign Management
- Email Marketing
- Email Templates
- Email Tracking
- Lead Management
- List Management
- Mobile Optimization
- Personalisation
- Reporting/Analytics
- Subscriber Management
- Tagging
- Third-Party Integrations

## Links

- [View Gmail Profile](https://www.softwareadvice.co.uk/software/171529/gmail)
- [View Customer.io Profile](https://www.softwareadvice.co.uk/software/231190/customer-io)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Gmail vs Customer.io Comparison","description":"Compare Gmail vs Customer.io regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io","about":[{"@id":"https://www.softwareadvice.co.uk/software/171529/gmail#software"},{"@id":"https://www.softwareadvice.co.uk/software/231190/customer-io#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io#breadcrumblist"},"@id":"https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"}},{"name":"Gmail","description":"Gmail is a cloud-based solution that helps businesses streamline communication across the organization via emails. It enables professionals to sort inbox messages into various categories and place emails into new tabs using a drag-and-drop interface.\n\nUsing Gmail's confidential mode, businesses can set an expiration date for messages and secure information by preventing unauthorized access. Managers can create personalized accounts for employees and view the schedule of upcoming meetings on an in-built calendar. Additionally, it offers mobile applications for iOS and Android devices, which lets users manage multiple accounts and receive automated notifications regarding new emails. \n\nGmail comes with an application programming interface (API), which allows organizations to modify the system and integrate it with various third-party systems. The product is available for free and support is extended via documentation","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9dcd7610-ceaf-49b4-b6d8-0f94017eab91.png","url":"https://www.softwareadvice.co.uk/software/171529/gmail","@id":"https://www.softwareadvice.co.uk/software/171529/gmail#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":13327},"offers":{"price":"0","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"Customer.io","description":"Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meaningful messages across all channels, including email, in-app, push, SMS, and webhooks. Today, 7500+ brands trust their messaging needs with Customer.io. Customer.io’s suite of products includes Journeys, a messaging automation tool, Data Pipelines, a customer data platform; and Parcel, a code editor designed for email. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2023 Inc. 5000 list.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d664de5d-8ffd-40e9-bcea-f9ec791bb302.png","url":"https://www.softwareadvice.co.uk/software/231190/customer-io","@id":"https://www.softwareadvice.co.uk/software/231190/customer-io#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":87},"offers":{"price":"100","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Email Marketing Software","position":2,"item":"/directory/4697/email-marketing/software","@type":"ListItem"},{"name":"Gmail vs Customer.io","position":3,"item":"https://www.softwareadvice.co.uk/compare/171529/231190/gmail/vs/customer-io","@type":"ListItem"}]}]}
</script>
