---
description: Compare Google Analytics 360 vs Funnelytics regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Google Analytics 360 vs Funnelytics Comparison
---

Breadcrumb: [Home](/) > [Manufacturing BI Software](/directory/3828/manufacturing/software) > [Google Analytics 360 \<span\>vs\</span\> Funnelytics](https://www.softwareadvice.co.uk/compare/137155/244766/google-analytics/vs/funnelytics)

# Compare Google Analytics 360 vs Funnelytics

Canonical: https://www.softwareadvice.co.uk/compare/137155/244766/google-analytics/vs/funnelytics

> Detailed comparison between Google Analytics 360 and Funnelytics. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | Funnelytics |
| **Overall rating** | 4.7/5 | 4.4/5 |
| **Total Reviews** | 8089 | 31 |
| **Starting Price** | - | US$200.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Google Analytics 360

- Campaign Tracking
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Data Visualisation
- Funnel Analysis
- KPI Monitoring
- Multi-Channel Data Collection
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Tagging
- User Interaction Tracking
- Visualisation
- Website Analytics

### Funnelytics

- Campaign Tracking
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Data Visualisation
- Funnel Analysis
- KPI Monitoring
- Multi-Channel Data Collection
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Tagging
- User Interaction Tracking
- Visualisation
- Website Analytics

## Links

- [View Google Analytics 360 Profile](https://www.softwareadvice.co.uk/software/137155/google-analytics)
- [View Funnelytics Profile](https://www.softwareadvice.co.uk/software/244766/funnelytics)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/137155/244766/google-analytics/vs/funnelytics)

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