---
description: Compare Google Ads vs Emma by Marigold regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Google Ads vs Emma by Marigold Comparison
---

Breadcrumb: [Home](/) > [PPC Software](/directory/3908/ppc/software) > [Google Ads \<span\>vs\</span\> Emma by Marigold](https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold)

# Compare Google Ads vs Emma by Marigold

Canonical: https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold

> Detailed comparison between Google Ads and Emma by Marigold. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Google Ads | Emma by Marigold |
| **Overall rating** | 4.4/5 | 4.2/5 |
| **Total Reviews** | 1010 | 156 |
| **Starting Price** | - | US$99.00 |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep) |
| **Training** | Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Google Ads

- API
- Activity Dashboard
- Alerts/Notifications
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Channel Management
- Engagement Tracking
- Lead Generation
- Monitoring
- Multi-Campaign
- Third-Party Integrations

### Emma by Marigold

- API
- Activity Dashboard
- Alerts/Notifications
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Channel Management
- Customisable Templates
- Email Monitoring
- Engagement Tracking
- Lead Generation
- Lead Management
- Multi-Campaign
- Real-Time Data
- Scheduled Messaging
- Scheduling
- Third-Party Integrations
- Web Forms

## Links

- [View Google Ads Profile](https://www.softwareadvice.co.uk/software/135892/google-ads)
- [View Emma by Marigold Profile](https://www.softwareadvice.co.uk/software/426694/emma-by-marigold)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Google Ads vs Emma by Marigold Comparison","description":"Compare Google Ads vs Emma by Marigold regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold","about":[{"@id":"https://www.softwareadvice.co.uk/software/135892/google-ads#software"},{"@id":"https://www.softwareadvice.co.uk/software/426694/emma-by-marigold#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold#webpage","isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"inLanguage":"en-GB"},{"name":"Google Ads","description":"Google Ads (formerly known as Google AdWords) is an online advertising solution that helps businesses promote products and services on Google Search, YouTube and other websites. It allows organizations to create, add and edit advertisements, set a monthly advertising budget, view optimization scores and apply recommendations based on strategic insights.\n\n\nIt allows advertisers to gain insights into campaign performance statistics, such as lead conversions, impressions, and click-through rates. Administrators can use Google Ads to set up advertising goals to increase sales or sign-ups through websites and receive supplementary calls or website visits to the physical location. Additionally, stakeholders can utilize mobile applications on Android and iOS devices to track advertising campaigns in real-time and review high-impact recommendations, even from remote locations.\n\n\nIt provides Google Ads API, enabling advertisement agencies to manage large Google Ads accounts and campaigns, create bidding strategies and generate custom reports. Pricing is available on request and support is extended via online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/cec377e9-cd99-4166-9186-591480e35ce3.png","url":"https://www.softwareadvice.co.uk/software/135892/google-ads","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/135892/google-ads#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":1010},"operatingSystem":"Cloud, Android"},{"name":"Emma by Marigold","description":"Emma by Marigold is a cloud-based email marketing platform that helps users design email campaigns and review their performance. The solution can be used on multiple devices, including smartphones and tablets, using native applications.\n\nEmma helps marketing teams design email programs, segment audiences based on demographics, tenure or spending history and send automated emails. This system also helps users track performance metrics for individual emails or for the entire program and provide visual insights using dashboards and reports. Emma lets users deliver follow-up emails by analyzing if the recipient has opened an email or clicked the link sent to them.\n\nEmma helps users understand which content performs well by analyzing emails with the best click-through rates. Other features include a drag-and-drop editor, customizable templates, open API and integration with other applications.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/93f39e03-bf80-4b38-8f21-4179190d0ad9.webp","url":"https://www.softwareadvice.co.uk/software/426694/emma-by-marigold","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/426694/emma-by-marigold#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":156},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","@id":"https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold#breadcrumblist","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"PPC Software","position":2,"item":"/directory/3908/ppc/software","@type":"ListItem"},{"name":"Google Ads vs Emma by Marigold","position":3,"item":"https://www.softwareadvice.co.uk/compare/135892/426694/google-ads/vs/emma-by-marigold","@type":"ListItem"}]}]}
</script>
