---
description: Compare Google Ads vs ClickGuard regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Google Ads vs ClickGuard Comparison
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Google Ads \<span\>vs\</span\> ClickGuard](https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard)

# Compare Google Ads vs ClickGuard

Canonical: https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard

> Detailed comparison between Google Ads and ClickGuard. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Google Ads | ClickGuard |
| **Overall rating** | 4.4/5 | 4.8/5 |
| **Total Reviews** | 1010 | 155 |
| **Starting Price** | - | US$89.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Google Ads

- API
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Channel Management
- Engagement Tracking
- For PPC Campaigns
- Geotargeting
- Monitoring
- Multi-Campaign
- ROI Tracking
- Third-Party Integrations

### ClickGuard

- API
- Account Alerts
- Campaign Analytics
- Campaign Management
- Conversion Rate Optimisation
- Dashboard
- Engagement Tracking
- For PPC Campaigns
- Geolocation
- Geotargeting
- IP Address Monitoring
- IP Blocking
- Keyword Tracking
- Multi-Campaign
- ROI Tracking
- Third-Party Integrations
- Visitor Tracking

## Links

- [View Google Ads Profile](https://www.softwareadvice.co.uk/software/135892/google-ads)
- [View ClickGuard Profile](https://www.softwareadvice.co.uk/software/176929/clickguard)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Google Ads vs ClickGuard Comparison","description":"Compare Google Ads vs ClickGuard regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard","about":[{"@id":"https://www.softwareadvice.co.uk/software/135892/google-ads#software"},{"@id":"https://www.softwareadvice.co.uk/software/176929/clickguard#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard#webpage","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"inLanguage":"en-GB","isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"}},{"name":"Google Ads","description":"Google Ads (formerly known as Google AdWords) is an online advertising solution that helps businesses promote products and services on Google Search, YouTube and other websites. It allows organizations to create, add and edit advertisements, set a monthly advertising budget, view optimization scores and apply recommendations based on strategic insights.\n\n\nIt allows advertisers to gain insights into campaign performance statistics, such as lead conversions, impressions, and click-through rates. Administrators can use Google Ads to set up advertising goals to increase sales or sign-ups through websites and receive supplementary calls or website visits to the physical location. Additionally, stakeholders can utilize mobile applications on Android and iOS devices to track advertising campaigns in real-time and review high-impact recommendations, even from remote locations.\n\n\nIt provides Google Ads API, enabling advertisement agencies to manage large Google Ads accounts and campaigns, create bidding strategies and generate custom reports. Pricing is available on request and support is extended via online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/cec377e9-cd99-4166-9186-591480e35ce3.png","url":"https://www.softwareadvice.co.uk/software/135892/google-ads","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/135892/google-ads#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":1010,"ratingValue":4.4},"operatingSystem":"Cloud, Android"},{"name":"ClickGuard","description":"ClickGUARD is a fully automated, powerful protection tool that enables organizations and agencies of all sizes to run secure &amp; effective pay-per-click campaigns. ClickGUARD helps to maximize return on ad spend by eliminating fraudulent and illegitimate clicks from campaigns while preventing potential damage and mitigating future threats.\n\nClickGUARD empowers marketers with a tool compatible with **all major platforms**, including complete integration with Google Advertising solutions, CRMs, eCommerce platforms, and notable CMS platforms. Our system is equipped with **organic traffic monitoring** and additional threat identification features. It works to provide a complete PPC protection solution – working across multiple platforms to identify threats to ads. Every click is identified, blocked, and reported on, in real-time.\n\nClickGUARD provides users with comprehensive visual maps that help detect suspicious click patterns and behaviors for all IPs and devices, including an overview of targeted site URLs such as specific landing pages. This enriched data gives marketers the information they need to reduce risks to their advertising campaigns.\n\nMarketers can choose the level of protection they want and control who sees their campaigns based on geolocation. These parameters allow PPC marketers to distinguish between click fraud and invalid clicks through standard controls such as proxy/VPN traffic, bad website interaction, multiple targeting by a single visitor, and traffic from the IP range. Plus, our user-based account management allows agencies to serve multiple clients without signing out of the system.\n\nGet ahead of your competitors with assured quality traffic.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/17c1da50-e033-4043-bc67-1af592ef8eb2.png","url":"https://www.softwareadvice.co.uk/software/176929/clickguard","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/176929/clickguard#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":155,"ratingValue":4.8},"offers":{"price":"89","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/2878/campaign-management/software","@type":"ListItem"},{"name":"Google Ads vs ClickGuard","position":3,"item":"https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/compare/135892/176929/google-ads/vs/clickguard#breadcrumblist"}]}
</script>