---
description: Compare Mailchimp vs Folio regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Mailchimp vs Folio Comparison
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/4276/personalization/software) > [Mailchimp \<span\>vs\</span\> Folio](https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio)

# Compare Mailchimp vs Folio

Canonical: https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio

> Detailed comparison between Mailchimp and Folio. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Mailchimp | Folio |
| **Overall rating** | 4.5/5 | 4.5/5 |
| **Total Reviews** | 17572 | 73 |
| **Starting Price** | US$13.00 | US$29.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Documentation, Videos |

## Key features

### Mailchimp

- Activity Dashboard
- Alerts/Notifications
- Channel Management
- Contact Management
- Customisable Templates
- Email Management
- For Startups
- Lead Management
- Mailing List Management
- Monitoring
- Real-Time Data
- Scheduled Messaging
- Scheduling
- Shopping Cart
- Team Management
- Template Management
- Third-Party Integrations
- Website Visitor Tracking
- Workflow Management

### Folio

- Activity Dashboard
- Alerts/Notifications
- Contact Management
- Deal Management
- Email Management
- Mailing List Management
- Team Management
- Template Management
- Third-Party Integrations
- Workflow Management

## Links

- [View Mailchimp Profile](https://www.softwareadvice.co.uk/software/111921/mailchimp)
- [View Folio Profile](https://www.softwareadvice.co.uk/software/375449/folio)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Mailchimp vs Folio Comparison","description":"Compare Mailchimp vs Folio regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio","about":[{"@id":"https://www.softwareadvice.co.uk/software/111921/mailchimp#software"},{"@id":"https://www.softwareadvice.co.uk/software/375449/folio#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio#webpage","isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"}},{"name":"Mailchimp","description":"Mailchimp is a web-based marketing automation service with millions of users worldwide. The application allows users to share newsletters on various social networks and track customer engagements. The application provides tools to create targeted emails, run Facebook ad campaigns, automate follow-ups and monitor campaign progress, among others.\n\nWith Mailchimp, users can collect and analyze their email responses. The application offers graphical representations of data and customer interactions in various formats. Mailchimp allows users to design, share and track email newsletters from any location. With interactive drag &amp; drop interface, users can create and share attractive email campaigns. The built-in analytics and reporting functionality allows marketers to monitor customer activities or generate ad hoc reports.\n\nMailchimp also offers a mobile-based application for both Android and iOS devices. The application works as a shortcut to reach users' email marketing accounts, enabling users to receive campaign updates, add subscribers and remain informed about social media activity.\n\nThe solution serves a wide range of businesses, from small e-commerce to big online retailers and is available on a monthly subscription basis.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9ecdf068-eda7-40a6-bcd1-2e3aadee6a55.png","url":"https://www.softwareadvice.co.uk/software/111921/mailchimp","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/111921/mailchimp#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":17572},"offers":{"price":"13","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"Folio","description":"Folio is a cloud-based email tracking software that helps teams organize information and streamline workflows. Folio caters to small and mid-sized businesses across various industries.\n\nFolio offers features like Smart Folders that help users automatically file emails and documents. The timeline view provides administrators with an at-a-glance overview of all tasks, files, and communications related to a project. Folio facilitates integration with Google Drive and DocuSign, allowing users to access files and sign documents directly within the Folio interface.  \n\nSupport is available via email and phone, and Folio offers onboarding services to help new clients get started.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9a98cbbe-64b1-400f-b282-72c0b447384b.jpeg","url":"https://www.softwareadvice.co.uk/software/375449/folio","@type":"SoftwareApplication","@id":"https://www.softwareadvice.co.uk/software/375449/folio#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":73},"offers":{"price":"29","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Personalisation Software","position":2,"item":"/directory/4276/personalization/software","@type":"ListItem"},{"name":"Mailchimp vs Folio","position":3,"item":"https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.uk/compare/111921/375449/mailchimp/vs/folio#breadcrumblist"}]}
</script>