---
description: Compare Mailchimp vs Custobar regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Mailchimp vs Custobar Comparison
---

Breadcrumb: [Home](/) > [Lead Management Software](/directory/1682/lead-management/software) > [Mailchimp \<span\>vs\</span\> Custobar](https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar)

# Compare Mailchimp vs Custobar

Canonical: https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar

> Detailed comparison between Mailchimp and Custobar. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Mailchimp | Custobar |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 17631 | 8 |
| **Starting Price** | US$13.00 | €195.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Mailchimp

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Customer Database
- Customisable Templates
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Monitoring
- Multi-Channel Communication
- Real-Time Data
- Reminders
- Scheduled Messaging
- Segmentation
- Social Marketing
- Subscriber Management
- Survey Builder

### Custobar

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Customer Database
- Customisable Templates
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Monitoring
- Multi-Channel Communication
- Real-Time Data
- Reminders
- Scheduled Messaging
- Segmentation
- Social Marketing
- Subscriber Management
- Survey Builder

## Links

- [View Mailchimp Profile](https://www.softwareadvice.co.uk/software/111921/mailchimp)
- [View Custobar Profile](https://www.softwareadvice.co.uk/software/321526/custobar)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Mailchimp vs Custobar Comparison","description":"Compare Mailchimp vs Custobar regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar","about":[{"@id":"https://www.softwareadvice.co.uk/software/111921/mailchimp#software"},{"@id":"https://www.softwareadvice.co.uk/software/321526/custobar#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar#breadcrumblist"},"@id":"https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"inLanguage":"en-GB","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"}},{"name":"Mailchimp","description":"Mailchimp is a web-based marketing automation service with millions of users worldwide. The application allows users to share newsletters on various social networks and track customer engagements. The application provides tools to create targeted emails, run Facebook ad campaigns, automate follow-ups and monitor campaign progress, among others.\n\nWith Mailchimp, users can collect and analyze their email responses. The application offers graphical representations of data and customer interactions in various formats. Mailchimp allows users to design, share and track email newsletters from any location. With interactive drag &amp; drop interface, users can create and share attractive email campaigns. The built-in analytics and reporting functionality allows marketers to monitor customer activities or generate ad hoc reports.\n\nMailchimp also offers a mobile-based application for both Android and iOS devices. The application works as a shortcut to reach users' email marketing accounts, enabling users to receive campaign updates, add subscribers and remain informed about social media activity.\n\nThe solution serves a wide range of businesses, from small e-commerce to big online retailers and is available on a monthly subscription basis.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/9ecdf068-eda7-40a6-bcd1-2e3aadee6a55.png","url":"https://www.softwareadvice.co.uk/software/111921/mailchimp","@id":"https://www.softwareadvice.co.uk/software/111921/mailchimp#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":17631},"offers":{"price":"13","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"Custobar","description":"Custobar is a cloud-based marketing automation and customer data management solution that helps businesses design, launch, and manage marketing campaigns. The platform lets organizations create customizable forms to engage with the clients and capture/validate information like name, address, and email and store them in a centralized repository for future marketing initiatives.\n\nCustobar includes 360-degree customer view capability, which allows users to edit tags and marketing permissions, add notes to customer timelines and gain insights into customers’ transaction history, profiles, and journey through statistics and KPIs. Marketers can find and categorize customer data by preferences, product interests, geography or other attributes. Other features include push messages, RFM matrix, an email template designer, web behavior tracking, push messages and more. \n\nCustobar supports integration with various third-party applications like Freshdesk, Google Ads, Zendesk and more. It is available on monthly subscriptions and support is provided via phone, email and other online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/972d2296-b71a-47aa-bef0-8ecad987e9ec.png","url":"https://www.softwareadvice.co.uk/software/321526/custobar","@id":"https://www.softwareadvice.co.uk/software/321526/custobar#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":8},"offers":{"price":"195","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Lead Management Software","position":2,"item":"/directory/1682/lead-management/software","@type":"ListItem"},{"name":"Mailchimp vs Custobar","position":3,"item":"https://www.softwareadvice.co.uk/compare/111921/321526/mailchimp/vs/custobar","@type":"ListItem"}]}]}
</script>
