---
description: Compare Kit vs Mailchimp regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Kit vs Mailchimp Comparison
---

Breadcrumb: [Home](/) > [Marketing Software](/directory/4630/marketing/software) > [Kit \<span\>vs\</span\> Mailchimp](https://www.softwareadvice.co.uk/compare/100715/111921/convertkit/vs/mailchimp)

# Compare Kit vs Mailchimp

Canonical: https://www.softwareadvice.co.uk/compare/100715/111921/convertkit/vs/mailchimp

> Detailed comparison between Kit and Mailchimp. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Kit | Mailchimp |
| **Overall rating** | 4.6/5 | 4.5/5 |
| **Total Reviews** | 241 | 17590 |
| **Starting Price** | US$33.00 | US$13.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation | Live Online, Webinars, Documentation, Videos |

## Key features

### Kit

- A/B Testing
- API
- CAN-SPAM Compliance
- CRM
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Distribution
- Email Sequences
- Email Templates
- Engagement Tracking
- Lead Capture
- Lead Management
- List Management
- Real-Time Analytics
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management
- Workflow Management

### Mailchimp

- A/B Testing
- API
- CAN-SPAM Compliance
- CRM
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Distribution
- Email Sequences
- Email Templates
- Engagement Tracking
- Lead Capture
- Lead Management
- List Management
- Real-Time Analytics
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management
- Workflow Management

## Links

- [View Kit Profile](https://www.softwareadvice.co.uk/software/100715/convertkit)
- [View Mailchimp Profile](https://www.softwareadvice.co.uk/software/111921/mailchimp)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/100715/111921/convertkit/vs/mailchimp)

-----

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