---
description: Compare MailerLite vs Kit regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: MailerLite vs Kit Comparison
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [MailerLite \<span\>vs\</span\> Kit](https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit)

# Compare MailerLite vs Kit

Canonical: https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit

> Detailed comparison between MailerLite and Kit. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | MailerLite | Kit |
| **Overall rating** | 4.7/5 | 4.6/5 |
| **Total Reviews** | 2258 | 241 |
| **Starting Price** | US$10.00 | US$33.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | Webinars, Documentation, Videos | Live Online, Webinars, Documentation |

## Key features

### MailerLite

- A/B Testing
- API
- CAN-SPAM Compliance
- CRM
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Distribution
- Email Sequences
- Email Templates
- Engagement Tracking
- Lead Capture
- List Management
- Process/Workflow Automation
- Real-Time Analytics
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management
- Workflow Management

### Kit

- A/B Testing
- API
- CAN-SPAM Compliance
- CRM
- Customisable Branding
- Customisable Templates
- Dynamic Content
- Email Distribution
- Email Sequences
- Email Templates
- Engagement Tracking
- Lead Capture
- List Management
- Process/Workflow Automation
- Real-Time Analytics
- Reporting/Analytics
- Segmentation
- Subscriber Management
- Template Management
- Workflow Management

## Links

- [View MailerLite Profile](https://www.softwareadvice.co.uk/software/100595/mailerlite)
- [View Kit Profile](https://www.softwareadvice.co.uk/software/100715/convertkit)
- [View Original Comparison](https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"MailerLite vs Kit Comparison","description":"Compare MailerLite vs Kit regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit","about":[{"@id":"https://www.softwareadvice.co.uk/software/100595/mailerlite#software"},{"@id":"https://www.softwareadvice.co.uk/software/100715/convertkit#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit#breadcrumblist"},"@id":"https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.co.uk/#website"},"publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"inLanguage":"en-GB"},{"name":"MailerLite","description":"MailerLite has been the email marketing platform of choice for small businesses, creators, and ecommerce brands for over 15 years. From growing your list to automating your customer journey, MailerLite helps you do it with less stress while making your budget stretch further. 💰Simple, stable pricing: Send unlimited emails with every plan. With pricing starting at $10/month, it’s never been more affordable to nurture loyal customers with email. ✨Grow and engage your audience in style: Build newsletters, forms, and full websites with an intuitive Drag and drop builder. Start from scratch or choose from over 150 templates that you can customize with your brand styles. 💸Sell more and keep more of your revenue: Sell your digital products, set up paid newsletter subscriptions, and manage 1-1 or group bookings (all with 0% commission fees!). Replace 3rd-party tools to save on costs and keep your data in one place. 🤖Advanced automations, executed effortlessly: Build out entire sales funnels and automated client journeys. With Bookings, you can sync Google/Outlook calendars and trigger behavior-based sequences so your clients receive relevant info the moment they schedule. 📊Better data for better decisions: Never be in the dark about performance. Get insights into metrics like sign-up sources, link clicks, and open rates. Take optimization a step further with A/B and multivariate testing to fine-tune your strategy. 💚Try MailerLite free for 14 days—our 24/7 support team is waiting to help!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/53d30d52-2d8b-4db8-9c6e-d476b5f26924.png","url":"https://www.softwareadvice.co.uk/software/100595/mailerlite","@id":"https://www.softwareadvice.co.uk/software/100595/mailerlite#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":2258,"ratingValue":4.7},"offers":{"price":"10","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Platform ios, Platform ipad"},{"name":"Kit","description":"Kit (formerly ConvertKit) is an email marketing platform built specifically for creators who want to grow their audience, build relationships, and earn a living online.\n\nWhether you’re a writer, podcaster, coach, educator, or digital entrepreneur, Kit gives you the tools to turn your audience into subscribers—and your subscribers into customers.\n\nCreate and send professional email campaigns with an intuitive editor, design high-converting landing pages and signup forms, and automate your marketing with a powerful visual automation builder. Kit makes it easy to deliver the right message to the right people at the right time—without needing technical expertise.\n\nUnlike traditional email marketing software, Kit is designed for audience-first businesses. You can segment subscribers based on their behavior, personalize content, and build automated funnels that nurture leads and drive consistent revenue in the background.\n\nKit also helps you monetize your audience directly. Sell digital products, run paid newsletters, and grow your income without relying on third-party platforms that take ownership of your audience.\n\nKey capabilities include:\n\nEmail marketing and campaign management\nVisual email automation builder\nLanding pages and customizable signup forms\nSubscriber tagging and segmentation\nDigital product and newsletter monetization tools\nIntegrations with your existing creator stack\n\nWith Kit, you don’t just send emails—you build a scalable system for audience growth and revenue.\n\nJoin thousands of creators using Kit to grow their email list, automate their marketing, and turn their work into a sustainable business.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6c55cbae-a6b3-4362-afe4-40fd3a249af5.png","url":"https://www.softwareadvice.co.uk/software/100715/convertkit","@id":"https://www.softwareadvice.co.uk/software/100715/convertkit#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":241,"ratingValue":4.6},"offers":{"price":"33","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/1686/automation/software","@type":"ListItem"},{"name":"MailerLite vs Kit","position":3,"item":"https://www.softwareadvice.co.uk/compare/100595/100715/mailerlite/vs/convertkit","@type":"ListItem"}]}]}
</script>